Caspersen Group

Peter Caspersen

How to Choose a Real Estate Agent in San Diego (2026 Guide)

Written by Peter Caspersen · Real Trends America’s Best Real Estate Professionals Top 1.49% 2021–2024, San Diego Business Journal Leader of Influence 2025, TOP 400 Residential Real Estate Agents in San Diego 2025, Clever Top 25 Agents in Carlsbad 2025, Five Star Professional 2012–2024, San Diego Association of Realtors Platinum Recognition of Excellence 2021, Founding Agent Compass San Diego 2018, Member Compass Agent Advisory Committee 2019–2020, Member Compass Luxury Counsel Top 20 Agents San Diego, DRE# 01772876 · 20 years experience · Last Updated: April 2026

Knowing how to choose a real estate agent in San Diego can be the difference between a smooth transaction and a costly mistake. I’m Peter Caspersen, a Compass agent based in Encinitas with 20 years of experience and $284 million in career sales across San Diego’s coastal communities. My average sold price is $2.2 million, my listings sell in 30 days at 99.7% of list price, and I’ve been ranked in the top 1.49% of all U.S. residential real estate professionals by Real Trends every year from 2021 through 2024. In this guide, I’ll walk you through exactly what a real estate agent does, how to evaluate one, the right questions to ask, red flags to avoid, and how to tell the difference between a real estate agent and a Realtor — so you can make the most informed decision possible.

What does a real estate agent do?

A real estate agent acts as your licensed guide through one of the largest financial transactions of your life, handling everything from pricing strategy and contract negotiation to coordinating inspections, appraisals, and the close of escrow. In San Diego’s coastal markets — where a shift in pricing by even 1–2% on a $2 million home means tens of thousands of dollars — the difference between a skilled agent and an average one is measurable in real money.

On the listing side, I analyze comparable sales, advise on pre-market preparation (staging, photography, minor repairs), position your home using Compass Private Exclusives and Coming Soon to create buyer demand before the MLS launch, and negotiate every offer with your net proceeds in mind. On the buying side, I help you define your search criteria, identify properties — including off-market inventory that never hits Zillow — schedule tours, evaluate value relative to recent comps, and write a competitive offer that protects your interests. Throughout the entire transaction, I manage communication between escrow, title, lenders, inspectors, and the cooperating agent so nothing falls through the cracks. That coordination role is often invisible when it works well — and painfully obvious when it doesn’t.

The real estate process, step by step

01

Initial consultation and goal-setting

Before we look at a single property or sign any paperwork, I spend time understanding what you’re trying to accomplish — timeline, budget, must-haves, and deal-breakers. For buyers relocating to Encinitas or Carlsbad from out of state, this conversation often happens over video call, and I’ll send detailed neighborhood videos so you can get a feel for each area before your first visit.

02

Pre-approval (buyers) or pre-listing preparation (sellers)

Buyers need a lender pre-approval letter before making offers in San Diego — most listing agents won’t present an offer without one, especially in the $1M–$3M+ range. Sellers, meanwhile, should use this time to address deferred maintenance, coordinate any pre-listing inspections, and work with my team on staging and professional photography. I have a trusted contractor network in place so this process moves faster than you’d expect.

03

Active search or market positioning

For buyers, I set up custom MLS searches and monitor Compass Private Exclusive inventory — properties that are available but not yet (or ever) listed publicly. For sellers, I create a tailored marketing plan that may include a Compass Coming Soon launch, targeted digital advertising, professional video, and outreach to my buyer network before the home goes live on the MLS.

04

Offers and counteroffers

In San Diego, well-priced homes in desirable coastal neighborhoods often receive multiple offers within days. I’ll help buyers write competitive offers that go beyond just the price — terms like escalation clauses, shortened contingency periods, and strong earnest money deposits matter. For sellers, I evaluate not just the offer price but the buyer’s financing strength, contingency structure, and proposed close timeline.

05

Accepted offer and opening escrow

Once an offer is accepted, escrow opens — typically with a neutral third-party escrow company. In California, the buyer deposits earnest money (typically 1–3% of the purchase price) within three business days. I coordinate with all parties to make sure the escrow timeline stays on track from day one.

06

Inspections, disclosures, and due diligence

California requires extensive seller disclosures, and buyers have a contractual due diligence period — typically 17 days under the standard CAR contract — to complete inspections, review reports, and request repairs or credits. I help both sides navigate this phase without letting it derail the deal, drawing on 20 years of experience reading inspection reports and negotiating remedies.

07

Appraisal (if financed)

For financed transactions, the lender will order an appraisal to confirm the property’s value supports the loan amount. In San Diego’s luxury market, appraisals on coastal properties can be complex. I prepare a comparable sales package for appraisers in advance to give the appraisal the best chance of coming in at or above the contract price.

08

Final walk-through and loan funding

Just before closing, buyers do a final walk-through to confirm the property is in the agreed-upon condition. Once the lender funds the loan, the transaction is cleared to close.

09

Close of escrow and key handoff

In California, closing happens when the deed records with the county — usually the same day or the day after funding. I’m present (or reachable) through every step so the day you get your keys feels like a celebration, not a scramble. —

How to choose the right real estate agent — the checklist

01

Local market knowledge

An agent who has closed deals in the specific neighborhood you’re targeting will recognize when a home is mispriced, spot potential red flags in the disclosure package, and understand which streets or views command a premium. General San Diego knowledge is not enough if you’re buying in Rancho Santa Fe or Solana Beach.

02

Years of active experience

Real estate is deeply experiential. An agent with 20 years of closings has seen multiple market cycles, unusual contract situations, and challenging negotiations that newer agents simply haven’t encountered. Ask how long they’ve been practicing full time.

03

Verified production

Awards and designations are a starting point, but transaction volume tells the real story. Ask how many deals they’ve closed in the last 12 months, and in what price range. An agent who primarily closes $500K condos may not be the right fit for a $3M coastal home.

04

Communication style

You’ll be in close contact with this person for 30–90 days. Ask how they prefer to communicate, how quickly they respond to messages, and whether they personally handle client calls or route them to an assistant. My clients always reach me or Jen directly — there’s no handoff to a junior agent.

05

Marketing approach (for sellers)

Beyond standard MLS entry, does the agent offer professional photography, video, staging coordination, and access to a private network of buyers? My listings are launched using Compass Private Exclusives and Coming Soon to build demand before going live, and my in-house team handles photography, videography, and staging coordination.

06

Negotiation track record

Ask for their list-price-to-sale-price ratio and average days on market. My listings sell in 30 days at 99.7% of list price — numbers that reflect disciplined pricing strategy and effective negotiation, not just luck. —

Questions to ask before hiring a real estate agent

How long have you been practicing real estate full time in San Diego?

Part-time or hobby agents won’t have the depth of market knowledge or availability that a full-time professional provides. You want someone whose entire professional focus is on your transaction.

How many transactions did you close in the last 12 months, and in what price range?

This tells you whether the agent is actively working the market or coasting on referrals. It also tells you whether they have experience in your specific price tier.

What's your average list-price-to-sale-price ratio for listings?

A good answer is above 98% and ideally above 99%. Low ratios can signal overpricing, weak negotiation, or poor market positioning.

Do you have access to off-market or pre-market inventory?

This is especially important for buyers in competitive coastal neighborhoods. An agent with Compass Private Exclusive access can show you homes before they hit the MLS — sometimes before any other buyer even knows they exist.

Who will I be communicating with throughout the process — you or a team member?

On my team, every client communicates directly with me or Jen. If an agent has a large team, find out specifically who will handle your transaction day to day.

What does your marketing plan look like for my home?

A strong answer includes professional photography, video, pre-market exposure strategy, digital advertising, and an outreach plan to buyer networks. A weak answer is “we’ll list it on the MLS and Zillow.”

How do you handle multiple-offer situations?

For buyers, you want an agent who understands offer structure beyond just purchase price. For sellers, you want someone who knows how to create competitive tension and evaluate offers holistically, not just by headline number.

Can you provide references from clients who had a similar transaction to mine?

Any experienced agent should be able to connect you with past clients who bought or sold in your price range and neighborhood. Read recent Google and Zillow reviews as a starting point.

What's your fee structure, and what does it include?

Fee transparency matters. Know exactly what’s included — marketing costs, staging coordination, photography — and what might be billed separately.

How do you stay current on market conditions in San Diego's coastal communities?

Look for agents who track specific neighborhood comps weekly, not just county-wide trends. Markets in Encinitas, Cardiff, and Rancho Santa Fe behave differently from one another — sometimes dramatically so. —

Red flags to watch for

01

Not every agent who offers to represent you deserves the job. Here are the warning signs I’d tell a family member to watch for. They promise an unusually high list price without data to support it. Overpricing is one of the most damaging mistakes a seller can make. An agent who tells you what you want to hear to win your listing — rather than what the comps actually support — is setting you up for price reductions, longer days on market, and a weaker final sale price.

02

They're slow to respond during the interview stage.

If an agent takes 48 hours to respond to your first inquiry when they’re trying to earn your business, imagine how they’ll communicate once they have your listing agreement signed. Responsiveness is a character trait, not a situational one.

03

They don't know the specific neighborhood you're targeting.

San Diego is a large, diverse county with dozens of micro-markets. An agent who can’t speak knowledgeably about recent closed sales, school district nuances, or property-type differences in your specific area is operating outside their depth.

04

They discourage inspections or downplay disclosure red flags.

Experienced agents flag potential issues and help you navigate them — they don’t pressure you to waive contingencies carelessly or minimize problems in a disclosure report. That approach protects deals in the short term and creates serious liability in the long term.

05

They have no verifiable reviews or references.

In 2026, any active, ethical agent should have a trail of verified reviews on Google, Zillow, or similar platforms. The absence of reviews — or only a handful from years ago — is a meaningful signal. —

Areas I serve in San Diego

My practice is focused on San Diego’s North County coastal corridor, where I’ve built deep knowledge of neighborhood-level pricing, off-market opportunities, and the lifestyle factors that drive value in each community. Whether you’re buying a beachside cottage or selling a multi-million dollar estate, I can help you navigate the right market with confidence.

Testimonials

WOW! Peter and Jen made the process of selling my house so easy, I would go do it all over again! The level of service they provide is unmatched and I can't recommend them enough. Peter and his team are knowledgable, thoughtful, responsive and kind. You cannot go wrong using them. Highly, highly recommend!

Julie and Mat Sitio Manana, Carlsbad

Pete and his team were fantastic. If you are looking for an experienced real estate broker you can trust, I definitely recommend him. We just closed escrow last month and found the home we were looking for. Pete listened to our unique needs, showed us multiple properties in great neighborhoods and gave us sound advice during our negotiations.

Christian and April Birch Bluff, Scripps Ranch

Working with Peter and his assistant Jenn made our life easy while trying to relocate to this area. They were both kind, caring and knew very quickly what our needs were. We can't say enough about Peter and his team. They are the best.

Wayne and Sharon Coolngreen, Encinitas

Pete and his team were absolutely incredible, from start to finish. We've not done multiple transactions with Pete and each has been well organized and extremely well communicated. Pete handles details with a deft hand, and anticipates questions and issues better than any other agent we've worked with. Truly a pleasure to work with!

Trent and Brianne La Posta Road, Encinitas

Pete helped us buy a house in Encinitas remotely, and we couldn’t be happier with the experience. He took detailed videos of the properties we were interested in and was always quick to respond and visit new listings. Even though my wife grew up in Encinitas, Pete's local knowledge was invaluable. He negotiated a tricky off-market deal with persistence and skill, and his hard work paid off. Pete also connected us with trusted local contractors and inspectors for any issues that needed professional attention. We highly recommend working with Pete!

Guy and Elise Arden Road, Encinitas

Frequently asked questions

Do I need a real estate agent to buy or sell a home in California?

No law requires you to use a real estate agent in California, but the practical risks of going unrepresented are significant. California real estate contracts run to dozens of pages with complex contingency clauses, disclosure obligations, and timelines that carry real legal and financial consequences if mishandled. An experienced agent brings market knowledge, negotiation skill, and coordination capacity that protects you throughout the transaction. For a $1M–$3M+ property in coastal San Diego, the cost of a mistake almost always exceeds the cost of professional representation.

How do I know if a real estate agent is actually good?

Look at their verified production data, not just their marketing. A genuinely skilled agent will have a strong list-price-to-sale-price ratio, short average days on market, verifiable reviews from real clients with full names, and a track record of closings in your price range and neighborhood. Awards and designations add context, but transaction performance is the most objective measure. I’d also pay close attention to how they communicate during the interview — speed, clarity, and transparency before you sign are predictors of how they’ll behave once you do.

What’s the difference between a buyer’s agent and a listing agent?

A listing agent (seller’s agent) represents the seller and has a fiduciary duty to maximize the seller’s net proceeds. A buyer’s agent represents the buyer and has a duty to protect the buyer’s interests — including identifying property issues, negotiating favorable terms, and advising on offer strategy. In California, one agent can legally represent both sides in the same transaction (dual agency), but this creates an inherent conflict of interest. I always disclose any dual-agency situation clearly and let clients decide how they want to proceed.

How much does a real estate agent cost in San Diego?

In California, agent commissions are negotiable and are typically structured as a percentage of the sale price, paid at close of escrow — meaning buyers generally pay nothing out of pocket for representation. Following the 2024 NAR settlement, commission structures have continued to evolve, and I always walk clients through exactly how compensation works before we sign any agreement. The most important thing to understand is what you’re getting for the fee: my clients receive professional photography, videography, staging coordination, pre-market exposure through Compass Private Exclusives, and a dedicated two-person team from start to close.

How long does it take to buy a home in San Diego?

From the time you start actively searching to the day you close escrow, most buyers in San Diego spend anywhere from 30 days to several months, depending on inventory in their target neighborhood, price range, and how quickly they find the right property. Once an offer is accepted, the escrow period is typically 21–30 days for financed purchases, though cash buyers can often close faster. I help buyers shorten the active search phase by including Compass Private Exclusive and off-market inventory — properties that never hit the MLS and aren’t visible to buyers working with other agents.

What should I look for in a real estate agent when selling a luxury or coastal home?

Selling a luxury or coastal property in San Diego requires a different skill set than selling a standard residential home. You need an agent with verified experience in the specific price tier, access to a qualified buyer network, and a marketing platform capable of presenting the property at the highest level — professional photography, cinematic video, and pre-market exposure. I’ve spent 20 years specializing in coastal and ocean view properties, luxury homes, and equestrian estates across North County San Diego, with $284 million in career sales and an average sold price of $2.2 million. That specialization isn’t incidental — it’s the foundation of how I price, market, and negotiate every listing.

How do I find a real estate agent who knows off-market properties in San Diego?

Access to off-market inventory is one of the most meaningful advantages an experienced, well-connected agent can offer. As a Founding Agent of Compass San Diego and a member of the Compass Luxury Counsel, I have direct access to Compass Private Exclusives — properties that are available but deliberately kept off the public MLS. I also maintain a personal network of sellers considering listing in the near future. For buyers competing in high-demand coastal neighborhoods where inventory is limited, this access can be the difference between finding the right home and settling for what’s publicly available.

What are signs of a good real estate agent vs. a mediocre one?

The clearest signs of a genuinely skilled agent are consistent performance metrics, transparent communication, and clients who return for multiple transactions. My clients regularly work with me across multiple deals — Trent and Brianne, Jimmy and Nancy, Harriet and Kurt, and Jon and Jeannine have all done more than one transaction with my team, which I consider the most meaningful endorsement any agent can receive. A mediocre agent tends to over-promise at the listing presentation, under-communicate during the transaction, and disappear after closing. A great agent stays in contact, solves problems before you know they exist, and earns the kind of trust that turns into referrals to family and friends.

Ready to work with Peter Caspersen?

“After 20 years and $284 million in career sales across San Diego’s coastal communities, I can tell you that the most important decision you’ll make in a real estate transaction is who you choose to represent you — and I take that responsibility seriously on every single deal.”